Company Overview

Thoughtful Automation is a fast-moving, fast-growing tech company creating a new category in the digital automation space. Our mission is to enable all people to do the best work of their lives. To deliver on this mission, we've set out to enable companies of all sizes to build, trust, manage, and grow a thriving digital workforce (bots).

With a $21M (as in millions) seed raise, let’s just say our investors know we are up to something massive. We think that’s an understatement. Ready to join the rocket ship and prove us right?

We’re looking for people who are ready to stretch beyond their comfort zones, who take educated risks, have high emotional intelligence, and embody our brand — Thoughtful. Do you align with our values below?

🧪 Experiment always.

Don’t let the fear of failure hold you back from doing incredible, original work. We don’t expect perfection on the first swing, just the willingness to keep going until we get it right. It takes grit, a lot of experimentation, and failing fast to optimize learnings.

📈 Do less, deliver more.

We focus on doing the right things, not all things. Focus on work that creates an outsized impact for our customers and team. We practice ruthless prioritization and intentionally make trade-offs that best serve our customers and mission.

🫶 We are givers.

We put our customers and our team ahead of our personal ambitions. We intentionally give without condition in the spirit of advancing our mission. We won’t succeed with a “gimme” culture, but we will win as a team of endless baton-passers who support each other until the race is won.

♠️♦️ Be ALL in. We are not a hedge fund. We make outsized bets to earn outsized returns for our customers, fellow colleagues, investors and stakeholders. If something critical is broken, we work relentlessly to not only fix it but solve the core issue using first-principles thinking. We obsess everyday to advance the mission and plan on building a durable, resilient 100+ year old company.

🥇Expect to WIN.

Winning is the outcome of compounding wins every moment, day, month and year. We are disciplined executors that strive to achieve mastery in everything we do. We win with grace and help elevate everyone around us. We are market makers and leaders.

Perks Include:

• Modern offices located in lively downtown Austin and Chicago’s trendy Fulton Market
• Building a company that’s making a true impact by allowing everyone to pursue more meaningful, engaging work
• Getting your hands dirty at the ground level of a hyper-growth startup
• High-performance culture, a best-in-class team who works (and plays) hard
• Early employee equity with uncapped upside

Opportunity

Thoughtful is looking for a sharp, motivated, and relentless Director of Marketing to lead our freshly minted growth marketing team. This team is building the very first experiences new customers will have with our brand and products. Your charter will be to identify, craft, and execute strategies that engage and convert prospects into curious users, and then into loyal customers. You’ll be armed with any tools needed, a small but mighty team, and a budget to achieve our lofty customer acquisition targets.

This experienced leader will build, implement, measure, and optimize integrated cross-functional campaigns that generate relevant, sales-ready leads which can be nurtured into qualified opportunities. This director will own the strategy and execution of all demand generation, content creation, PR, paid media, and event marketing initiatives. They’ll own all aspects of our growth engine, including our marketing site, outbound email automation, content and conversion loops, new freemium products, demand creation, digital ads, and more.

Responsibilities

• Define growth marketing strategies that consistently generate qualified leads from inbound sources
• Own and maintain our marketing qualified leads targets
• Define the strategies and experimentation roadmap to unlock growth channels that deliver business outcomes
• Execute against strategies and provide detailed reporting on experiment outcomes
• Set the pace, prioritization, and execution for the growth marketing team
• Define and own all growth-related KPIs
• Deeply understand our ICP and buyer motivations by spending time with prospects, customers, sales, and ops teams to learn patterns/trends across the buying landscape
• Collaborate closely with go-to-market, product, and ops teams to build and test demand generation products
• Help us realize our vision of creating a best-in-class content production studio. This may require hiring additional team members and managing freelancers to hit velocity and quality targets.

You Have

• 7+ years of experience building a marketing and growth-related function
• Have an experimentation mindset, strong data chops, and experience creating executive and fine-grained level reporting
• Deep understanding of content creation, conversion funnels, and marketing channels
• An obsession with achieving growth goals, no experiment or test left behind
• Exceptional written and verbal communication skills with a talent for precise articulations of hypotheses and outcomes
• Ruthless prioritization skills
• An entrepreneurial mindset and determination to do whatever it takes to achieve your mission

Bonus Points

• You have marketing or growth experience at a hyper-growth SaaS company
• You’ve built a marketing function that sells into the mid-market
• Demonstrated ability to work collaboratively across the organization; strong technical and leadership skills, experience building and fostering strong working relationships
• Experience influencing without direct authority at senior levels of internal and external organizations; strong people and negotiation skills
• Business acumen; ability to assess problems and implement suitable solutions keeping technology and customers in perspective

Thoughtful Benefits

• Competitive compensation
• Quarterly incentives based on performance
• Relocation package (if needed)
• Employee stock options
• Medical, dental and vision insurance for you and your dependents
• We expect you to unwind and disconnect for three weeks per year while still getting paid