Parkade's mission is to reshape cities and combat climate change by creating a world with far less parking. We build software that corporate buildings and apartment complexes use to make parking easier for those parking and those tasked with managing the parking.

We're ready to get Parkade's product into every apartment, condo and office building, and have a small sales team ready to talk to these customers. But to get those customers coming to us — we need you.

We're looking for a multi-talented marketing manager to be the founding member of our marketing team, and work closely with sales to drive leads and brand awareness. This hire will leverage some mix of email, SEM, SEO, events, our website and physical mail (or any other tactics you can muster) to market Parkade to property managers, building owners, condo associations and workplaces.

Job description

• Generate more leads for our sales organization through your marketing efforts

• Own and substantially grow existing growth/marketing efforts through as many of the following channels (or others you suggest!) as you think you’re capable of executing in:

  • Content marketing/SEO

  • Product marketing 

  • Our web site

  • Digital ads/SEM

  • Create/update case studies

  • Conferences/Events

  • Videos

  • Email campaigns to prospective buildings and real estate firms

• Help us decide and implement our marketing stack

• Manage product marketing for new product features and improvements

• Design and write copy for our marketing collateral

• Use data to drive your decisions, track your progress, and report to our founding team on which marketing efforts should expand

• Collaborate with your team to revamp the content and structure of our marketing website

• Report directly to Evan (co-founder/CEO)

About you

• Should have at least 5 years of experience on B2B Marketing and/or Growth teams

• Ability to operate in a fast-paced, early-stage startup environment. Comfort with ambiguity and independent decision-making

• Significant experience with online and offline marketing tools and channels

• Excellent communication skills — written, verbal, and video

• Should be comfortable analyzing data, and using data as a core part of your marketing strategy

• Adept with website content management systems (CMSs)

• Experience as an early marketing hire at a startup

• Smart self-starter who can learn quickly and work effectively with very little direction

Bonus points

• Great eye for design, and you can use design tools like Figma and work effectively with outside design help

• Adept at Webflow’s content management system

• Experience or connections in the residential and/or commercial real estate industry

• Interest in, and excitement about, our mission to create a better world, with many fewer parking spaces

Compensation

$100-140k/yr, plus a sizeable equity stake in the company, depending on experience and location.

Benefits

• Healthcare to ensure all your bases are covered for you and your family

• Great culture embodied in our small, high-caliber team of mission-driven doers

• ‍Unlimited PTO to give our employees a little extra R&R when they need it  

• Remote work program to allow for flexibility between home and the office

Location

We are totally open to remote candidates, but we have a slight preference for people located in the Bay Area who have an interest in working at least part-time in our San Francisco HQ. Either option is great.